visual effects can be an attraction or some audience members. this is proven by films such as Life of Pi and Interstellar, which have both won awards for their special effects. Interstellar took $672.2 million at the box office but its success could also be because of the stars in the film. These include Matthew McConaughey, Anne Hathaway and Michael Caine. Stars are important to films because people go to see films that have people in that they recognise and have seen in other films. another reason films may be successful other than visual effects is franchises. If a film is a franchise, such as Iron Man or the Fast and Furious films, then people are more likely to go and see it. This is because people have seen the previous films and are familiar with the characters in the films. Fast and Furious 7, the latest in the franchise, has just become one of the fastest films to ever reach $1 billion. This is because of firstly it being a franchise and secondly because one of the stars, Paul Walker, died during he production of the film so his face was put onto his brothers face using visual effects to finish the rest of the ilm. this made the film popular because people were interested to see how the film was done without the star.
On the other hand visual effects are not a main attraction for a lot of audience members. This is proven by films such as whiplash, an American independent film, which made a total gross of $6,155,000. whiplash does not have any stars in it but it was nominated for awards and J.K Simmons won an oscar for best supporting role. This makes films more popular because people see the film on television and see that it has been nominated for awards so they go and see it. Films with high budgets can also fail, this is proven by the film John Carter. John Carter was a Disney movie with a budget of $263.7 million and only made $284.1 million in the box office. The film failed because it spent a lot of its budget on the special effects for the film but not a lot on the advertising. This made the film fail because it was a big budget film that no one had heard of so it failed. Another reason that some people go to see a film, other than visual effects, is advertisement. films such as The Dark Knight have had very successful viral campaigns that attracts audiences by making websites, posters and television adverts. Things like this make people want to watch the film because adverts make films look appealing and viral campaigns usually get the fans of the films involved which makes them want to watch the film.
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